After their stunning women's collection collaboration presented in 2010, Bally revealed the exclusive men's collection designed in collaboration with the Central Saint Martins MA Fashion course, at a special presentation on February 23, 2011 at Claridge’s Hotel during the Men’s Day of London Fashion Week.
Bally's Creative Directors Graeme Fidler and Michael Herz who have been leading the project hands-on and working closely with the MA students from the prestigous college, selected the designs of Londoner Craig Green to form the capsule collection. Green's youthful and daring input in association with the craftsmanship of Bally presented four -to our -surprise- fashion forward urban styles for everyday wear that tampered spendidly with structure and fabrics in contrasting colours, even using cork soles.
The collection was innovative and modern in design and illustrated how wonderfully heritage and expertise in design can nurture a new talent. Bally has led the creation of a concise capsule collection that will be available in selected Bally stores and exclusive partners as well as on the newly redesigned Bally website (www.bally.com) in June 2011.
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