Tonight 7th Man attended the PPQ show at the Redbull Fashion Factory.
The whole place was rammed full of people as we sipped Redbull cocktails in the waiting area. But it was only when we sat down did we noticed how packed the whole place was - if there was a fire tonight, London would have lost
more than half of the its fashion industry!!!
The show itself was really beautiful. PPQ only used black models, which with their rich dark skin tones offset perfectly the bold colours (citrus brights) and patterns (stripes, spots and florals) of the clothing. The accessories from bags to jewellery were equally statement making too.
The over sized frill details give the clothing much movement and flirtiness as the models worked the triangular runway.
PPQ has been really busy this season: as well as a putting together this great collection, they have also collaborated with Adidas on a range of sportswear, with Figleaves.com on a holiday collection (one of the swimsuits were featured in the show tonight)..... as well as creating a limited edition bottle for Harveys Bristol Cream!
The front row featured the cool London set such as Alexa Chung, Peaches Geldof and Natt Weller, who each was treated to a MASSIVE PPQ goody bag in the shape of a cat's face!
After the show, we sampled these delicious Harveys Bristol Cream cocktails served at the Mayfair Hotel situated just by Green Park, before returning to the Redbull Fashion Factory later on for a phenomenal party - DJs, live band, more Redbull cocktails and of course, unashamed dancing!!
(....Shame I had to catch the last train home.... gotta pace myself - not even half way through fashion week yet!!!)