"Azure Lime" by Tom Ford Private Blend

7TH MAN welcomes the latest edition to the Tom Ford Private Blend series, “Azure Lime”.

Azure Lime captures the easy style and relaxed glamour of Mustique, one of Tom Ford’s favorite destinations; a private island nestled in the Eastern Caribbean. “There is a captivating sense of warmth and luminosity there, balanced with an old-world charm that is unique to Mustique,” says Tom Ford.

Azure Lime is a refreshing, citrus fragrance yet at the same time full of depth and ever evolving.

It opens with a radiant top note of lime, evocative of the region’s lush citrus groves, together with notes of Valencia orange, lemon and bergamot.

The heart of the fragrance reveals an intercontinental richness with notes of Egyptian jasmine, Tunisian neroli, violet leaves, and orange flower. A treasured local South African herb called buchu brings a rush of mint and citrus, softened by delicate Moroccan orris butter.

The base note provides the warm sensuality of sandalwood, patchouli, tonka bean, while sea moss and oakwood extract lend a charming twist.

The new scent is contained in the Tom Ford Private Blend signature packaging inspired by the dark brown glass coloring of the apothecary bottles used in perfume laboratories.

The 50ml flacon is created to be weighty in the hand and has the sleek architectural look of a chess piece and the 250ml decanter is carved with the highest level of craftsmanship.

As with all Tom Ford Private Blend collection of exclusive fragrances, each are “open to interpretation” and suitable for both men and women.

Private Blend Azure Lime is currently available exclusively from Harrods and Harrods.com and will be available nationwide from 1 November 2010.

Private Blend Azure Lime 50ml RRP £115.00

Private Blend Azure Lime 250ml RRP £260.00

www.TomFord.com

New "WHITE MUSK" Private Blend Collection by Tom Ford

With the release of "Grey Vetiver" a couple of months ago, we learned about Tom Ford's love for the vetiver plant.

Now with "TOM FORD PRIVATE BLEND WHITE MUSK COLLECTION", we learn of his admiration for musk - most important element in the perfumer's palette - through this latest exclusive Private Blend series.

“The intention was to build on the true beauty of musk, which is not at all heavy or dirty, but has a deep, compelling softness. Inhaling pure musk is a bit like inhaling nude skin. What I discovered is that there’s such a spectrum of shades and tones within the musk family that a single fragrance couldn’t capture its character.”

Tom Ford

This collection consists of four distinctive fragrances inspired "White Suede", "Musk Pure", "Jasmine Musk" & "Urban Musk".

"White Suede" explores the masculine-feminine tension of musk combined with soft leather.

The result is a blend of Bulgarian rose and musk playing off the smoky notes of mate tea and olibanum.

With hints of lily of the valley as well as amber and sandalwood, this scent has a duality that is neither too overpowering nor too floral - a mesmerising balance of the masculine and the feminine.

"Musk Pure" represent the fresh and uplifting quality of Musk.

Its floral and citrus notes are achieved using luxurious ingredients such as ylang ylang orpur, sheer jasmine, bergamot, and dry down.

Balanced out with sensual notes of orris absolute, jasmine sambac and tanka Venezuela, "Musk Pure" is musk in its most authentic and precious expression.

"Jasmine Musk" is a essentially the sublime composition of two musk notes which illustrates the captivating power of this legendary ingredient.

The white, enveloping and deeply precious character of this scent is epitomised by the five sensual base notes of vanilla, sandalwood, vetiver, cistus and amber.

"Urban Musk" explores the oriental facet of musk and its seductive quality.

The animalistic quality of musk is conveyed through ingredients such as Tonkin Musk Headspace and white honey, with balsamic notes of benzain Laos Orpur, the finest and rarest distillation of the precious tree resin from South East Asia.

This scent is inviting on first contact, then powerfully addicting.

These four new fragrances are presented in a new version of the Tom Ford Private Blend bottle that has been designed to convey their lighter, whiter spirit.

The dark glass "Chess Piece" signature Private Blend bottle is remade in clear glass to showcase the light-coloured juices, complete with an ivory cap and an ivory label stamped in gold.

Each bottle is packaged in an ivory box with textured cross hatching on the surface.

"TOM FORD PRIVATE BLEND WHITE MUSK COLLECTION" is available in this 50ml size only.

Private Blend EDP Spray 50ml / 1.7oz £110.00 / 140 Euro

Makassar Display Caddy £100.00 / 140 Euro

www.TomFord.com