EASTPAK PLAY-THE COMMERCIAL

EASTPAK SPAK - Director's cut from WE ARE FROM L.A on Vimeo.

EASTPAK are definitely known for their innovative projects and exclusive collaborations with designers in the calibre of Maison Martin Margiela, Christopher Shannon and Raf Simons but now it seems that the bag & accessories brand are getting in on the 'viral video as commercials' action.

Their latest commercial features models diving from the top of the building on to each other on a human tetris game whilst wearing the latest Eastpak collection.

How brilliant is that?What do you guys think of the new commercial?

By Andreas Menelaou Features Assistant