Friday, 6 August 2010

American Boy

Collegiate Americana is a trend that seems to be consistently infiltrating the stores. From cable knit jumpers complete with applique crests, to striped polos matched with fitted chinos; preppy chic is a classic look that becomes updated with each new season.

So now for Autumn/Winter 10, why not unleash your inner Jock with this sharp varsity jacket courtesy of By Basi which  forms part of the All-American feel of their upcoming collection featuring jersey hoodies, washed denim and puffa jackets.

For more, click here.

1 comment:

  1. there are some fashions i would rather not relive and the preppy collegiate americana trend is one i fear! it just looks a bit odd to see people dressed like this when i live in england.